The Art of the Signature

Why Less Might Be More (and Finding Your Unique Mark) – Especially for Common Names
We all know the iconic “Picasso.” Just that single word evokes a universe of artistic innovation and revolutionary vision. But did you know Pablo Picasso's full name was a staggering string of titles and surnames stretching over a hundred letters? His journey from “P. Ruiz” to simply “Picasso” speaks volumes about the power and intention behind an artist's signature. His full name? Pablo Diego José Francisco de Paula Juan Nepomuceno Crispín Crispiniano María de los Remedios de la Santísima Trinidad Ruiz Picasso.
As I navigate my artistic path under “Pamela Thielen Fine Art”, the consistent use of “P Thielen” as my signature has emerged as a deliberate choice, offering clarity and a recognizable mark.
Picasso's evolution offers a compelling case for considering a more concise signature. Here's why an artist might choose not to use their entire name:
- Brevity and Impact: A shorter signature can be more visually striking and memorable.
- Creating a Brand: A consistent signature is integral to your artistic identity.
- Intimacy and Connection: A less formal signature can create a more personal feel.
- Focus on the Art: A signature shouldn't overpower the piece.
Finding Your Unique Mark: Adding an Identifier to Common Names
While I'm fortunate that “Thielen” isn't a widespread last name, I recognize that many artists navigate the challenge of sharing a surname with numerous others. If your last name is Smith, Jones, Johnson, or another frequently occurring name, simply signing with your initial and last name might not be enough to create a distinct and recognizable artistic signature.
In these cases, adding a unique identifier to your signature becomes crucial for establishing your individual artistic brand. Here are some strategies to consider:
- Include Your Middle Initial or Name: If you typically only use your first initial, adding your middle initial (e.g., J. A. Smith) can immediately differentiate you from other J. Smiths. Using your full middle name can further personalize your signature.
- Incorporate a Stylized Element: Consider adding a small, unique symbol or flourish to your signature. This could be a simple shape, a stylized initial, or a subtle artistic mark that becomes your personal emblem.
- Use a Nickname or Shortened First Name: If you consistently go by a nickname or a shortened version of your first name, incorporating that into your signature (e.g., Janey S.) can create a more distinctive mark. Ensure it aligns with your professional artistic persona.
- Add a Meaningful Number: Some artists incorporate a significant number into their signature, such as a birthdate, a lucky number, or a number related to their artistic journey.
- Combine Initials in a Unique Way: Experiment with different ways of combining your initials in a monogram-like fashion that is visually interesting and unique to you.
The Key is Distinction:
When you have a common last name, the goal is to create a signature that is still relatively concise, flows well with your artwork, and clearly distinguishes you from other artists with the same or similar names. Experiment with different options and see what feels authentic to your artistic identity and visually appealing. Your signature is your artistic stamp, and for those with common names, a thoughtful identifier is a valuable tool in establishing your unique presence in the art world.
Pamela Thielen
aka Tech-Cub
Let's take a look at Ginger's Signature in her own words.
Why I Sign My Name the Way I Do: A Look Back at My Artistic Signature
When I first began painting in 1965, I signed my work “Ginger Johnson.” That was my name at the time, as I was married and just starting my journey as an artist. Like many young artists, I was excited to share my work and proud to see my name on the canvas.
As the years went by and I started selling my art professionally, things changed—personally and how I viewed the art world. I had remarried, and my last name became “Cook”. That's the name I sign today, but there's more to it than just a marriage.
Back then, I noticed something that might surprise you: there was a real bias against female artists, especially in galleries and among art buyers. Being a professional artist was (and still is) a challenging career, and the assumption was that if a man was doing it full-time, his work must be more valuable. That perception made it harder for women to be taken seriously. So, I made the choice to drop my first name when signing my paintings and used just “Cook.” It felt more neutral, even a little mysterious.
But there was another reason I liked the name “Cook.” It wasn't just my husband's name—it also has a bit of history. People have heard of explorers like Captain James Cook, and that sort of name recognition matters more than you'd think. When someone sees a familiar name, even if they can't place it, they might subconsciously think, “Maybe I've heard of this artist before…” That tiny connection can help someone feel more drawn to the painting—maybe even buy it.
After returning from France in 2000, I added something extra to my signature: a red slash through the name “Cook.” That red line had meaning for me. In France, when you're leaving a town, instead of a sign that says “Leaving Paris,” they simply show the city's name with a red diagonal line. I loved that idea—it was simple, elegant, and uniquely European. That red slash became part of my signature, giving it a personal flair and a story to tell.
Another change I made over the years was about dating my paintings. There was a time when I would put the year right on the front of the canvas. But I started to realize that people can react to dates in funny ways—especially when buying art. If a painting was created a few years ago, someone might wonder why it hasn't sold yet, almost like food sitting too long on a store shelf. Around the same time the U.S. government started requiring expiration dates on groceries, I stopped dating the front of my paintings. These days, I tell my students to write the date on the back of the canvas, and if they want, even use Roman numerals—it adds a timeless feel without putting the focus on the age of the piece.
Let me share a little story from my early days that taught me an important lesson. I was living in Aspen, Colorado, and eager to get into as many galleries as I could. I painted a winter log cabin scene on black velvet (yes, really!) with glowing yellow windows. Inspired by the velvet paintings I'd seen being sold near the Mexico border, I thought this was just the coolest thing. Across the bottom, in big bold letters, I proudly signed: VIRGINIA JOHNSON.
When I took it to a local gallery, the owner kindly explained that a large signature like that—especially from someone not already famous—actually took away from the artwork. She didn't say a word about the black velvet or the glow-in-the-dark effect (bless her), but that moment stuck with me. I realized that the way you sign your name isn't just about claiming the work—it's part of the artistic presentation.
Today, I use an acrylic pen called Posca to sign my paintings. Usually I choose white ink, sometimes black, depending on what works best with the colors in the piece. I sign in the bottom corner that feels most balanced with the composition. And if the white signature stands out too much, I gently tone it down with a light glaze. The goal is always the same: to sign my work with care, pride, and a touch of style—without pulling the viewer's eye away from the painting.
So, when you see my signature, know that it carries decades of learning, change, and personal meaning. It's more than just a name—it's a story.
Ginger Cook
Professional Acrylic Artist & Educator

I loved your story and picked up a few pointers too. Thanks so much for all you and Jon do.
Norma Gruetter
Well done Pam and Ginger! I always like hearing the story behind Ginger’s signature. I like the idea of using Roman Numerals for the date, never thought about trying that. Thanks for another “keeper”. – Teent
Great Article!
thank you – great information
Your article shed light on why you sign paintings the way you do. Very interesting article.
In the past I signed my paintings with my full name. Now I usually just use my first initial and my last name. I might just have to rethink the process.
Thanks so much.